PowerSync 2016

PowerSync 2016

ReBrand + Website

The 2016 Rebrand and Web Design for a digital product that seamlessly synchronizes the data input between Magento and products such as Salesforce and Quickbooks Online. Building off past success, PowerSync set out to take what worked the first time while showcasing some clever new features. The new product release required a brand evolution that conveyed the euphoric, free feeling of relief user’s experience when they remove a huge obstacle from their business. PowerSync does things like that.

My Role:

Brand Strategy + UI/UX + Visual Design + HTML, CSS, Bootstrap Development

The Process

Define Brand

Freeing

Seamless

Reliable

Design Strategy

Time & Resource Saver

Simplify Product Pricing

Showcase Task Automation

User Alignment

Regain Control of Business

No More Data Entry

Automate Tasks Users Dislike

wireframes

wireframes.

wireframes.

data process iconography

process icons

iconography

website design